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Despite the appearance of Shah Rukh Khan's children Aryan and Suhana Khan at the IPL auction, Kaviya Maran, the owner of Sunrisers Hyderabad, was one of the most popular on social media. Several individuals used search engines and social media to look for Kaviya Maran and 'Who is the owner of SRH' during today's auction.
Kaviya Maran is a co-owner of Sunrisers Hyderabad and is the daughter of media mogul Kalanithi Maran. She is working with SUN music and SUN TV's FM networks.
Ms Maran's father is a grandnephew of M Karunanidhi, the former Tamil Nadu Chief Minister and politician. Dayanidhi Maran, her uncle, is a Member of Parliament for Chennai Central.
Kaviya Maran, 30, was seen at the IPL 2022 auction in Bengaluru on Saturday with Sunrisers Hyderabad Director Tom Moody and bowling coach Muttiah Muralitharan.
Kaviya Maran first appeared on television during the 2018 IPL season, when she was spotted cheering for SRH during a match at the Rajiv Gandhi Stadium in Uppal versus Kolkata Knight Riders.
Ms Maran was also a social media sensation at last year's auction, when she was dubbed "SRH auction girl" by Twitter users.
The auction, which will take place on Saturday and Sunday, will include a total of 600 cricketers.
Despite the presence of some of cricket's greatest stars, Sunrisers Hyderabad owner Kaviya Maran made her presence known at the franchise's auction table during the two days. Kaviya, who sat beside the likes of Tom Moody, Muttiah Muralitharan, and Simon Katich, among others, drew the most attention during the IPL big auction and quickly became one of India's top social media and search engine trends.
So, who is Kaviya Maran, exactly?
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Kaviya Maran, daughter of media mogul Kalanithi Maran and co-owner of SRH, comes from a prominent family of merchants and politicians. The victors of the 2016 IPL. During the IPL, she was often seen cheering for her team from the stands. Kalaniti is the grand-nephew of the late Muthuvel Karunanidhi, a well-known politician and former Chief Minister of Tamil Nadu.
She is also associated with Sun Music and the network's FM stations, in addition to cricket. Kaviya originally made waves during the IPL auction, when she became known as the SRH Mystery girl on social media.
Prior to the mega auction, SRH kept three players, namely Kane Williamson, Umran Malik, and Abdul Samad, in order to rebuild their roster. SRH paid a stunning Rs 10.75 crore on West Indies wicketkeeper-batsman Nicholas Pooran on the first day of the two-day auction, making him their most expensive acquisition on Saturday.
Last season, the club had a horrible season, winning just three of their 14 games and finishing last in an eight-team tournament. They also fired Australia batting star David Warner as captain midway through the season, then dropped him from the playing eleven before opting not to keep him.
In the IPL, the Sunrisers Hyderabad team represents the state of Hyderabad. The club was created in 2012, and from 2013 forward, it replaced the now-defunct Deccan Chargers in the Indian Premier League. SRH has always been regarded as one of the most underappreciated teams in IPL history, despite the fact that the franchise has been in existence for eight years. SRH and its performances have slipped under the spotlight despite qualifying for the IPL playoffs in each of the previous five seasons, personifying the team's nice players and support personnel.
The Orange Army, as they are known, has taken great delight in their IPL on-field exploits. Hyderabad won their first IPL title in 2016, however they were defeated in the 2018 IPL final. Over the last several years, SRH captain David Warner has been one of their top performers, along with significant players like Bhuvneshwar Kumar, Kane Williamson, and Rashid Khan.
Sunrisers Hyderabad took over the franchise when Deccan Chargers went bankrupt during the IPL 2012 season, after placing a winning offer of 86.05 crores (US$12 million) each year for a five-year contract. Sun TV Network, which is controlled by Kalanithi Maran, the Chairman and Founder of SUN Group, owns SRH. With 32 channels and 45 FM radio stations, Sun TV Network is one of India's largest television networks.
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While the SRH owner has been seen a few times during IPL matches, it is her daughter, Kaviya Maran, who has played an active role in the SRH's operations. For the last several seasons, Kaviya Maran, who is also the CEO of SRH, has been seen at the IPL auction table. Kaviya is one of SRH's most ardent fans, attending every SRH match during the IPL. Her photographs of herself cheering for SRH have gone popular on social media at times.
What Is the Value of the SRH Team Brand? How Much Do SRH Owners Make?
SRH is one of the most popular cricket teams in India's southern states. Despite not having a large fan following, the SRH owner has profited from the team's ability to punch above their weight. The COVID-19, like other IPL teams, had a significant influence on SRH's income generation during the previous IPL season. The value of the SRH brand has dropped by roughly 4%.
The brand value of SRH was expected to be about $57.4 million in 2020, down from roughly $59.6 million in 2019. The fact that the 2020 IPL season was held behind closed doors without any spectators had a significant impact on the brand value of most IPL franchises. However, if the SRH can maintain their IPL results, it won't be surprising if the SRH owner continues to earn handsomely in the next years of the IPL.
Kavya Maran is an Indian actress.
She is the daughter of Kalanithi Maran, the Chairman and Founder of SUN Group, and the CEO of the Sun Risers Hyderabad franchise. She also appears on SUN TV's music and FM programs. She is the granddaughter of M. Karunanidhi, the late Tamil Nadu Chief Minister.
IPL SRH mystery lady Kaviya Maran has been a frequent at matches, supporting her side and cheering on the players, but it took some time for her identity to be fully disclosed. She drew the attention of many with her attractive, appealing smile and enthusiastic participation, and a popularity surge was on the way for her. Kavya is also a frequent user of social media.
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